Research on Environmental B2B Marketing Strategy Based on 4P+4C Dual-track Integration Framework: A Case Study of an Adsorption-reaction Synergistic Composite Plant Deodorant Product
Guangyao Xia*, Zhiqi Yi, Yichuan Chen, Zhenyu Yao, Yunli Liu
Tianfu College of Southwestern University of Finance and Economics, Chengdu 610052, China
